Google Advertising Agency In Nottingham

BaseOne Digital is a Google advertising agency that can help manage your adverts on the google search results pages to help drive more traffic and increase conversions on your website.

 

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Why Should Your Business Be Advertising On Google?

By working with a Google advertising agency, you can be sure that your campaigns will be set up in line with your objectives and in order to bring more traffic through to your website. The benefit of advertising on Google is that it allows to only show your adverts to people who are actually searching for what you offer.

Aside from the massive reach and increased traffic, this means that your website will receive more relevant users that are looking to buy products or services that you provide.  

Looking for a one off? I also offer that too, get in touch to discuss how I can help your brand with a google search ads project. 

Main Benefits Include:

  • Expand your reach
  • Adjust your campaign at any time
  • Use any budget you like
  • Quicker results than SEO
  • Multiple bidding strategies
  • Build brand awareness

%

Of SME businesses have a PPC campaign

%

Of search enquires are through Google

%

Of Google users have clicked on an advert

How Does Advertising On Google Work?

Google search works upon an auction format where advertisers will bid for the highest ranking positions. In order for your advert appear on Google search ads you’d need to set up a campaign and set a maximum daily budget for your bids along with keywords to bid for.

The auction would begin when the user types in a search term into Google, for example “local hairdressers”. Google will then decide which advert is the best one to show the user from the available campaigns that have relevant keywords.

To determine the order of adverts, Google uses a formula called AdRank. This is a combination of the advertisers ‘Keyword Quality Score’ and their bid. The Quality Score is based on ad relevance, expected click through rate of site and landing page experience.

Google will then display the ads to the user in the search results based on this formula in under a fraction of a second. It’s worth noting that just being the highest doesn’t guarantee a first place ranking as the Keyword Quality score is a major factor. That’s why it’s beneficial to work with an experience Google advertising agency, such as BaseOne Digital, to ensure that your ads are fully optimised.

Google Advertising Services

Google Ads For Small-to-Medium Sized Businesses

As a small business, getting your brand name out there can be difficult given all the excess noise in the marketing world today. That’s where Google advertising comes in, it can allow you to you set your business apart from the competition by ranking above them in the search engine results pages.

By working with BaseOne Digital, an experienced Google advertising agency, you can have a ad campaign set up and ranking your website in no time.

small business benefiting from google ads
google search ads on a mobile phone

Google Advertising services

How Much Does Google Advertising Cost?

The cost of Google Ads is worked out on a CPC (Cost Per Click) basis. This means that you will only get charged every time your advertisement is clicked on, not shown. Furthermore, the cost per click varies depending on the competitive nature of the keywords you’re trying to rank for.

Prices often fall around £2.50 per click, but can exceed beyond that. Because of this, it’s helpful to work with a Google advertising agency to ensure that your campaigns are optimised for the best ROI.

 

Google Advertising services

How Much Does Google Advertising Cost?

The cost of Google Ads is worked out on a CPC (Cost Per Click) basis. This means that you will only get charged every time your advertisement is clicked on, not shown. Furthermore, the cost per click varies depending on the competitive nature of the keywords you’re trying to rank for.

Prices often fall around £2.50 per click, but can exceed beyond that. Because of this, it’s helpful to work with a Google advertising agency to ensure that your campaigns are optimised for the best ROI.

google search ads on a mobile phone

Why Work With BaseOne Digital?

– 1 to 1 Support – Google advertising can be a jargon filled maze sometimes. That’s why BaseOne Digital takes the time to understand what your business’s goals are and how we can both work together to meet them.

– Flexible – As a small business owner your time is inevitably short, especially when you’re balancing work with other aspects of your busy life. That’s why it’s more beneficial to work with an Google advertising agency that is flexible enough to work around your schedule.

– Honesty – We’ve all heard the old saying, ‘honesty is the best policy’. It’s a tried and tested mantra, and that doesn’t stop with Google advertising companies. Being transparent about pricing, information and knowledge is something BaseOne Digital prides itself on.

– Affordable –  BaseOne Digital is slightly different to other Google advertising agencies in Nottingham. It believes that a good Google Ads strategy doesn’t need to cost the earth. By working to a budget that’s right for you, we can develop an Google Ads strategy to attract the right users to your website for minimal expense.

Digital Marketing Services Pricing

Management Costs

Digital Marketing Services

How Are The Hours Used?

The management fees shown above covers the whole suite of BaseOne Digital’s marketing services, and comes with the first month free as a revocable ‘trial period’. The packages are available in 3 different tiers, with incremental access to more digital marketing services. The fee will pay for a certain amount of hours per month which can be allocated towards a wide variety of different marketing services. Together, we can decide on the best strategy to help your business expand online.

For example, if you wanted to focus on increasing your website’s Google search engine rankings first then the majority of your available hours per month would go into SEO. Whereas, if you wanted to expand your reach on social media, your hours would be distributed into the creation of social media advertising campaigns. It’s totally flexible towards your small business needs and goals.

To give you greater transparency, you’ll receive a monthly report of the tasks that have been completed, along with the results from the previous month and the next steps for the following month. The retainer is charged on a monthly basis so you can cancel at anytime, I don’t believe in getting tied down in long-drawn out contracts which means that the power is in your hands. Get in touch to see how we can help your business grow online.

Digital Marketing Services

Learn More About My Digital Marketing Services

Web Design & Development

Give your business an online presence with a professional website 

Search Engine Optimisation

Reach the top of the Google search rankings with SEO optimisation

Brand Design & Strategy

Establish and build your unique brand to build a loyal customer base

Copywriting & Strategy

Capture your customer’s attention with engaging content

Google Search Ads

Increase your website’s visibilioty in the Google Search rankings

Social Media Management

Reach more relevant customers with adverts on social media 

Success Stories

Alex has been a great support to me since we began. He has helped me get online to offer my music lessons to more people in the local area. I receive many enquiries per month from potential students, to the point where I’m now fully booked up most of the time! Fantastic job!

Judith Blackburn

Owner, Judith's Musical Services

Alex has created a fantastic site promoting my services (talks and guided tours) and merchandise which can be bought online. It is easy to operate and it looks very very attractive. My understanding of computers is limited so I also appreciated his patience and guidance.

Jean Shaftoe

Owner, Books, Talks and Tours

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Summary
Google Search Ads
Service Type
Google Search Ads
Provider Name
BaseOne Digital,
34 Pinfold Lane,Nottingham,Nottinghamshire-NG9 8DL,
Telephone No.07850126063
Area
Nottingham
Description
BaseOne Digital is a Google advertising agency that can help manage your adverts on the google search results pages to help drive more traffic and increase conversions on your website.